Presentations & Breakouts

Presentations & Breakouts

 


Plenary Sessions

Event Opening by Martin Hermsen, Partner at Dicitas Consulting

Event opening by Martin Hermsen on what drives successful digital transformation.

Beyond Digital by Han Michels, Partner at Dicitas Consulting

What does it take to become a digital leader in your industry? What does it mean to go beyond digital? How does this make you an overall market leader? Han Michels will present his most recent experience and insights gained from research and by working with many different companies on their digital transformation issues.

The Digital Dominance Awards by Martin Hermsen, Partner at Dicitas Consulting

Presentation of the overall benchmark results and the winners of the Digital Dominance Awards in the 9 different industry sectors. Who will be this years winners of the Digital Dominance Awards?

See for more information HERE.

 


Break-Out Sessions

1.1. The Digital Dominance Benchmark and Awards by Martin Hermsen, Partner at Dicitas Consulting

Presentation of 2017 digital dominance benchmark results and the winners. Why is this important? What changed relative to 2016? Who did improve? Who lagged behind? What are the strongest industry sectors? What are the winners of this year? What can you do to improve your results? See more HERE.

1.2 Customer Journey Management at Menzis by Marco Tieleman and Fred van Westerop

Learn how Menzis is using customer journey mining and management to improve the customer experience

1.3 Innovation in Digital Marketing at Atkins by Marcel Heijboer and Steven Keuper

Digital Marketing to the rescue: learn from a casestudy at international retail brand Atkins: “We will show how we strategically optimized for both branding and (omnichannel) sales by maximizing visibility throughout the customer journey, connecting content to (e-)commerce and selecting the right KPI’s.”

 


Break-out Round 2

2.1 Beyond Digital by Han Michels – Dicitas Consulting

What does it take to become a digital leader in your industry and how does this make you an overall market leader? Han Michels will present his insights gained from research and by working with many different companies on their digital transformation issues.

 

2.2 Innovation in eTailing at Blokker and Nextail by Antoine Brouwer

Learn how Blokker reinvents itself in a changed omnichannel retail world.

 

2.3 Digital Brand Building and the 1000 day program at Nutricia Early Life Nutrition by Daniël Höyng Product Owner at Danone Nutricia Early Life Nutrition

Learn how Nutricia is engaging with mothers thru their 100 day program and how Nutricia builds their brands with an digital omnichannel approach with relevant and personalized content.

 


Break-out Round 3

3.1 The 7 Habits of highly Succesful IoT Implementations by Bart Schouw – VP Digital Alliances, Software AG 

The time of if you will do an IoT project is behind us, it is just a matter of when.  With our experienced gained last years in implementing IoT projects around the globe, we want to share some learnings. Why do some organisation succeed in IoT, and why do others fail? Which habits do these companies have? In this session a maturity framework will be presented that can help you to reduce the complexities and share a number of customer cases that used this framework to drive success in implementing their IoT Strategy.

 

3.2 Don’t give your customers great experiences, give them their experiences! by Pieter van den Broecke – Manhattan Associates

Customers believe that they have a relationship with you after they have shopped with you. They want to be recognized by you, and they want to feel as valuable to you as you are to them. They want to be appreciated and listened to—are you there for them when they need you? And the question retailers should ask themselves is not, “Do I know my customer?” but rather, “Does that I know about my customer help me to ensure my promise to her is fulfilled?”

Pieter will share innovative insights into Customer Engagement,  designed to help retailers listen to when, where, and how their customers speak and observe how they shop. It combines unstructured insight, like social conversations within the same view as the real-time customer order, transaction history, and tendency data.

Knowing your customer is not enough. Personalized and actionable insight ensures exceptional experiences!

 

3.3 The Digital Transformation at Boels by Bjørn Kreijen

Boels Rental is one of the most renowned rental companies in Europe where the rental of machines, tools, units and catering and event equipment is concerned.  The company, which was founded in 1977, has seen tremendous expansion, growing from 20 branches in 3 countries to almost 400 branches in 11 countries. The expansion of activities is based on autonomous growth as well as a number of strategic acquisitions and has resulted in a doubling of turnover every five years. This makes Boels Rental one of the fastest growing rental companies in the world. To continue to grow Boels needed to transform to the digital era. Bjørn Kreijen will share his experience of wow a large rental company is transforming into a digital operation.

 


 

Digital Innovation Summit 2014 - Digital Innovators

The Dicitas Partner Network

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