Jack Peters



Business Development Director at Alibaba Group


Jack Peters joined Alibaba as Business Development Director in 2016. He is responsible for overseeing growth in the UK, Nordics and Netherlands regions, working with companies to enter the Chinese market and reach the 800 million annual active consumers on Alibaba's platforms.

He has a wide and extensive background in retailing, having worked and prior to Alibaba, in senior director roles at both Blokker and Aldi, as well as larger-listed companies such as Metro. Though his expertise is primarily in business development, Jack has broad experience across other areas of business, ranging from strategy to operations.


Gea Peters



Lead Data Governance at Enexis Groep


Gea works for Enexis for almost 10 years. She has a unique combination of being a perfectionist, an optimizer and a creative person. She searches for the right balance between social aspects and results. The last few years she developed a passion for Data Management. Connecting people with content that inspires, gives her energy in this working field. 


Steven van de Ridder

Director Advanced Analytics at Picnic

Steven is an engineer with an economics degree or an economist with a passion for engineering, after 13 years on the intersection between business, data and software development, Steven is still trying to figure this one out. After joining Picnic 4 years ago, just as the concept went from pilot to startup, he spent the first two years building the commercial function: team, processes, infrastructure and relationships with external partners.


The last two years, he has been passionately working to turn Picnic's data into insights, models, and algorithms to increase customer happiness, employee efficiency, and supplier effectiveness. 


Pieter van der Werf 


Head of Customer Experience Branche at ING


Pieter van der Werf (1966) was appointed as Head of Customer Experience Retail Advice as of April 2016. In this role he is responsible for the customer experience, remodeling and innovation of Branches for ING Netherlands, including hiring and coaching of all new branch advisors. Prior to this he was responsible for the set up and roll out of the post merger branch network of ING in the Netherlands.


Pieter has a MSc degree in Economics and joined ING in 2001. Pieter has built up a wide experience within retail in food and non food before joining ING.


Harmen ter Horst




International Strategy & Transformation Manager at ING


Experienced Transformation Manager with a demonstrated history of working in the banking industry. Skilled in Management, Project Portfolio Management, Payments, Risk Management, and Business Process Improvement. Strong business development professional with a Msc focused in Technische Bedrijfskunde (TBW) from Rijksuniversiteit Groningen.


Markus Ricke



Product Owner Data & Analytics Platform at Vattenfall Energy Trading


Markus has more than 7 years of experience at Vattenfall. 


Fabian van Lent

Manager Analytics & Insights Benelux at Wolters Kluwer

Fabian has worked with Wolters Kluwer for the past 3 years and has over 15 years of experience in various industries in the field of data & analytics. At Wolters Kluwer a priority of his role is to drive transformation towards data driven decisioning across the different departments.


Delivering personalisation both across marketing channels and product platforms to drive customer engagement and retention is one of the key focus areas.


Fred van Westerop


VP Sales Continental Europe at Thunderhead


Fred van Westerop has been working for Thunderhead for almost five years. Fred has a passion for change and Marketing, Customer Focus and how to help companies change themselves and adapt to the customer world they work in.


Alexander Steenhorst


Strategic Design Consultant at Ink Strategy

Alexander Steenhorst (1988) is a business psychologist with a background in education and the corporate world. He has a passion for visualising and is responsible for the commerce at Ink Strategy. 
He believes using a little creativity and openness can bring you a long way, and that is precisely what Ink Strategy does. By using imagination and visual thinking, Ink Strategy helps people to create alignment between people and engage organisations towards a common goal.

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Charlie Curtis

Head of Growth & Innovation, Sia Partners UK

Charlie leads Growth and Innovation for Sia Partners, advising leadership teams from global corporates and scale-ups across sectors including aerospace & defence, healthcare, telco and financial services. Coming from a corporate strategy background he focuses on delivering positive commercial outcomes from any investment in innovation.

He is passionate about finding avenues for organisations to monetise their investment in innovation whether it be deep tech or changes to process and organizational structure. He leads a team that is currently building new ventures with solutions such as quantum for drug discovery, and material science and has developed new innovation capabilities & propositions for companies including McLaren, BAE Systems, Johnson & Johnson, Danone, and Fujitsu.


Martin Hermsen


Partner at Sia Partners Netherlands


Martin Hermsen is partner at Sia Partners Netherlands and is responsible for the Marketing & Customer Experience practice. He has over 20 years of consulting experience in growth & competitive strategy, product innovation, marketing and customer management. Martin studied Information Engineering at the University of Amsterdam, and received his MBA from the Rotterdam School of Management, Erasmus Graduate School of Business.


Khalid El-Bachraoui

Senior Manager Digital & MCX at Sia Partners

Khalid El-Bachraoui is a Senior Manager within the Digital, Marketing & Customer Experience practice of Sia Partners. He has over 10 years of consulting experience serving global customers in the area of Digital Transformation. Khalid coordinated this year’s Digital Dominance Benchmark together with his research team and will present the benchmark results during the Digital Innovation Summit. Feel free to contact Khalid in case of inquiries/questions related to the Digital Dominance Benchmark.


Robert Jan van Vliet

Partners Energy Utilities & Environment at Sia Partners

Robert Jan van Vliet is partner at Sia Partners and works for over 15 years as management consultant with Utilities, Oil & Gas and Chemicals companies. Robert Jan founded the Sia Partners office in Amsterdam early 2010. In his approach he considers teamwork, a positive and engaged mindset mandatory in order to perform well at his customers and to optimize team performance. Robert Jan is currently very active in the areas of digital transformation and analytics-based consulting. Robert Jan holds a Master of Science in Business Administration from the Erasmus University in Rotterdam.

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