Speakers.

Martin Hermsen

Martin Hermsen is partner at Sia Partners Netherlands and will be your event host of the day.

Martin Hermsen is partner at Sia Partners Netherlands and is responsible for the Marketing & Customer Experience practice. He has over 20 years of consulting experience in growth & competitive strategy, product innovation, marketing and customer management. Martin studied Information Engineering at the University of Amsterdam, and received his MBA from the Rotterdam School of Management, Erasmus Graduate School of Business.

Paul Broersen

SVP Managing Director Europe at Tahzoo

Paul is passionate about marketing content management and optimizing multichannel marketing processes. He gained C-level experience at companies like Sara Lee|DE and Kruidvat Holding before co-founding Adnovate. Paul knows how to get better results from complex marketing operations. Paul is now the SVP and managing director of Tahzoo Europe.

Sebastiaan van der Greef

Data Marketeer at Justlease.nl

Sebastiaan is Data Marketeer at Justlease.nl with more than 3 years of online marketing experience in driving results through SEA, E-marketing and affiliate marketing.

Mike Lewis

C-Level Executive, Board Member, Speaker, Best Selling Author of "Stand Out Social Marketing", Faculty and Teacher

Neil Maslen

.. at Office Depot

I graduated as a Mining Engineer, and started work in the Mining Industry. It wasn’t long before I realised that it was the business space that really excited me. I am most known for my strength as a problem solver, my ability to lead, deliver results and unbridled passion. I have experience as a CEO, business executive and problem solver.

Martin de Lusenet

Customer insight department of ING Retail Banking

Martin works at the customer insight department of ING Retail Banking. He has 25+ years of experience in analytical CRM. Worked as a high-value specialist in the fields of Marketing Research, Datawarehousing, Customer Profitability and Campaign Management.

Rob in der Maur

Adobes digital marketing customers and partners

Rob has a long experience building compelling solutions for clients. He is currently working with Adobes digital marketing customers and partners, across Europe, to help create the most relevant, omnichannel customer experiences. His primary job is to enable and supports business partners on Adobe’s digital marketing vision, strategy and solutions. He is a technologist with business background having both solution consulting and implementation skills. In shot: knows what he likes, and likes what he knows.

Kasia Meerman

Senior Account Manager at Yonego B.V

Kasia is Senior Account Manager at Yonego B.V. She has more than 10+ years’ experience in the online marketing world, and held various roles from sales executive to director level. Gaining solid experiencing on monetizing online marketing activities, ranging from business development, product development, online marketing, lead generation and commercial process management.

Ricardo Passchier

In charge of solution sales for Software AG 

Ricardo Passchier (1976) is in charge of solution sales for Software AG in Benelux. He looks after the go-to-market strategy and (pre)sale of Software AG’s solutions for Digital Transformation and Intelligent Business Operations.

Jörgen Sandig

Co-founder and general manager of Scyfer BV, Scyfer, the Deep Learning Company

Jörgen is co-founder and general manager of Scyfer BV, Scyfer, the Deep Learning Company. Scyfer helps companies to maximize value of big data by analysis of millions of variables and data points. Scyfer improved current predictive models by 5-20%, implementing Deep Neural Networks, a disruptive new powerful predictive model development in artificial intelligence. Scyfer bridges the gap between the existing knowledge of machine learning in the academic world and the companies that want to benefit from vast amount of data. Scyfer B.V. is a spin-off from the University of Amsterdam.

Theo van der Steen

Partner at Underlined

Theo van der Steen, Partner at Underlined, will guide you through a practical approach to learn from Consumer conversations on all channels (including social media) and what innovations are being done by Dutch Corporates in co-creation with Underlined.

Kenny van Sleuwen

Solution Architect and Logistics Consultant at Quinso

Kenny has many years of experience as a Solution Architect and Logistics Consultant. With primary focus on digitization of Manufacturing & Logistics processes enabled by SAP.

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